By Amin Kef (Ranger)
In a major demonstration of its Corporate Social Responsibility (CSR) commitment, NP (SL) Ltd., Sierra Leone’s leading petroleum marketing company, partnered with Cancer UK-Salone on November 30, 2024, to raise awareness about prostate cancer. The sponsorship aligns with NP (SL)’s dedication to addressing pressing health concerns and supporting impactful initiatives that benefit the general populace.
Prostate cancer, a health issue disproportionately affecting millions of men worldwide, particularly black men, has become a focal point of global health advocacy. Through the partnership, NP (SL) joined Cancer UK-Salone’s campaign to amplify awareness and encourage conversations about the disease in Sierra Leone.
The awareness campaign featured a TED Talk and panel discussion held at St. Anthony’s Hall, which brought together diverse groups and health experts to provide insights into the disease. Chaired by Donald Davies Cole, the panel included notable speakers such as Batllio Warritay, Prof. Babatunde Duduyemi, a pathologist at Connaught Hospital, Tina Davies, founder of Cancer UK-Salone and Dr. Len Gordon Harris, a radiologist at Choithrams Hospital. Discussions covered key aspects of prostate cancer, including its symptoms, diagnosis and treatment options.
In addition to the informative session, Cancer UK-Salone organized a health walk aimed at further promoting awareness. This high-profile event saw participation from distinguished personalities, including President Dr. Julius Maada Bio, First Lady Dr. Fatima Maada Bio and Health Minister Dr. Austin Demby. Members of the private sector, Non-Governmental Organizations (NGOs), the Republic of Sierra Leone Armed Forces (RSLAF) and the Sierra Leone Police Force also joined the walk. The route stretched from the Freetown Golf Club to Family Kingdom and back, drawing significant public attention to the cause.
As a testament to its unwavering support, NP (SL) was honored by Cancer UK-Salone during the event. Edwin Babadie Peacock, NP (SL)’s Communication Officer, received a medal on behalf of the company, recognizing its contribution to raising awareness about prostate cancer in the country.
Through initiatives like these, NP (SL) continues to demonstrate its dedication to fostering health and well-being within Sierra Leone. By supporting campaigns that address critical health issues, the company underscores its role as not just a business leader but also a proactive community partner.