By Amin Kef (Ranger)
As we step into the New Year 2025, NP (SL) Ltd, the nation’s leading petroleum marketing company, has reaffirmed its commitment to delivering exceptional service and driving innovation to ensure customer satisfaction and operational excellence. Recognized as the premier name in petroleum marketing, NP (SL) is determined to sustain its track record of reliability, community engagement and pioneering solutions in the energy sector.
Undoubtedly, NP (SL) remains steadfast in its mission to guarantee an uninterrupted supply of petroleum products, a cornerstone of the company’s operations. The company’s proactive measures to import petroleum products on time have proven essential in preventing fuel shortages that could disrupt the nation’s socio-economic stability. By ensuring the availability of fuel, NP (SL) minimizes the risks of increased transport fares, rising costs of essential goods and the broader challenges associated with fuel scarcity.
Renowned as “1st for Customer Care,” NP (SL) places its customers at the heart of its operations. The company’s dedicated staff ensures that all transactions are conducted in a welcoming and professional environment, fostering trust and satisfaction among customers. In 2025, NP (SL) is determined to elevate its customer service standards further, creating an unparalleled experience that underscores its leadership in the sector.
Innovation remains a hallmark of NP (SL)’s operations. Building on its successful launch of the NP Energy Pass Card, the company is driving the adoption of cashless transactions in Sierra Leone. This state-of-the-art card supports online and offline transactions, offers real-time SMS notifications and incorporates robust security features such as One-Time Passwords (OTPs).
The NP Energy Pass Card empowers customers to fuel their vehicles conveniently and independently, providing detailed transaction updates. Additionally, station owners benefit from streamlined operations and direct bank credits, enhancing transparency and financial management. This initiative aligns with the company’s “FUBU” (For Us, By Us) philosophy, showcasing its dedication to homegrown solutions.
In a rapidly evolving digital age, NP (SL) continues to leverage technology to improve service delivery. The NP Smart Card, a key innovation, is also simplifying fuel purchases by enabling cashless transactions, offering customers a secure and efficient way to budget for their fuel needs.
Alongside this, the company’s NP Gas product has transformed the cooking experience for many households. Safe, efficient and environmentally friendly, NP Gas is available in various cylinder sizes and can be easily refilled at NP Filling Stations or through authorized dealers.
As a responsible corporate citizen, NP(SL) is committed to contributing to Sierra Leone’s development. In 2025, the company plans to expand its Corporate Social Responsibility (CSR) initiatives, which include raising awareness of environmental best practices, supporting vulnerable communities and providing institutional assistance where needed. These efforts are aimed at complementing the Government’s development agenda and improving the lives of Sierra Leoneans.
NP (SL) takes pride in its adherence to Sierra Leone’s Local Content Policy, employing a predominantly Sierra Leonean workforce and only outsourcing expertise when necessary. This approach has created jobs, reduced poverty and supported economic growth.
As one of the nation’s largest taxpayers, NP (SL) significantly contributes to Government revenue, enabling the implementation of essential development programs.
As NP(SL) steps confidently into 2025, its vision remains clear: to provide innovative, customer-centric services while driving sustainable growth and development. By prioritizing customer satisfaction, embracing digital advancements and supporting national development, NP (SL) is not just maintaining its leadership in the petroleum sector; it is setting new standards for excellence in Sierra Leone’s business landscape.
With a firm resolve to meet the evolving needs of its customers and communities, NP (SL) is poised for yet another year of outstanding achievements.
