By Amin Kef Sesay
Transnational SL Ltd, which is the Sole Agent of MultiChoice DStv Sierra Leone, is indeed proud to have been recognized as top performer amongst MultiChoice DTH Agencies and Franchises in two categories : Best Marketing Team and Best Team in CVM / Customer Value Management Execution.
The award ceremony took place virtually on October 25, 2021 in recognition of the efforts and dedication MultiChoice Agencies and Franchises have put towards the growth of the business.
The Chief Executive Officer of Transnational SL Ltd, Natalia Abboud, stated: “For over 30 years Transnational SL Ltd/DStv Sierra Leone has entertained Sierra Leonean households with the best in entertainment and sports, a mission it has set for itself against all odds”.
She furthered that despite the local challenges faced amidst rampant smuggling of illegal decoders and Piracy, Transnational SL Ltd continues to focus on growing its footfall in the nation contributing to economic prosperity and the growth of the media and content industry.
It could be recalled that a key highlight of 2021 was the on-boarding of AYV TV onto the DStv platform which has now enabled Sierra Leonean original content to be aired to over 25 African countries.